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Ingredient of the month: The Walnut

The yuletide season is upon us, and even though we are already one-week into the month of December, Custom Choice Cereal has decided to make the Walnut our ingredient of the month.

We debated which ingredient to showcase for a while, as all of our Walnutnaturally gluten-free ingredients are very tasty, nutritious, and satisfying. The walnut emerged victorious, however, in large part because it is so commonly associated with the holidays.

Why are walnuts so commonly associated with the Christmas season? The answer is not immediately clear. It may be because walnuts are the oldest known tree food, dating back to 7,000 B.C. Perhaps it is because walnuts came from ancient Persia, where they were reserved for royalty and traded along the Silk Road between Asia and Middle East.

Whatever the reason, we are proud to offer walnuts as a free ingredient for the remainder of the month!!

Ingredient in the spotlight: The Cranberry

CranberriesCranberries are a delicious, nutritious, versatile fruit native to the United States. Native Americans consumed cranberries by the bushel, using the fruit in a popular dish called pemmican, consisting of crushed cranberries, dried deer meat, and melted fat. They also used it is a medicine to treat arrow wounds (ouch!) and as a dye for rugs and blankets.

Captain Henry Hall began commercially cultivating cranberries in 1816, after he noticed that his cranberries grew faster when sand blew over the bog. The ingenious Captain Hall began fencing his cranberries bogs and spreading sand over the crop regularly. Modern cranberry bogs are beds layered with sand, peat, gravel, and clay. Cranberries require plentiful fresh water to grow, and are harvested in the early Spring season.

Undamaged cranberry vines can survive indefinitely, and it is rumored that some cranberries vines in Massachusetts are 150 years old! Although it is highly unlikely that humans can survive 150 years through a diet rich in cranberries, the fruit can aid in the prevention of kidney stones, lower LDL cholesterol (“bad” cholesterol), raise HDL cholesterol (“good” cholesterol), and promote gastrointestinal health.

Most importantly, cranberries are also the inspiration for the name of the classic Irish rock band, The Cranberries, whose timeless hits “Linger” and “Zombie” have been playing repeatedly in the Custom Choice Cereal office lately.

Don’t forget – Custom Choice Cereal is offering cranberries as a free ingredient if you order before November 28, 2009!!!

HALLOWEEN SPECIAL

091027 Halloween 2009Indian Summer has arrived in North Carolina and reminds us that Halloween is approaching fast! Save 15% on your gluten-free cereal order until October 31 by using the following discount code during checkout: “halloween2009″. We recommend the special Halloween mix with our Cinnamon Granola, Apricots, Sunflower Seeds and Pumpkin Seeds that you see on the right. Just use Mix ID 12688 on the Custom Choice Cereal homepage.