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Celiac disease on NBC Chicago: great!

It is a great start into the new week as celiac disease and gluten intolerance are getting more and more attention from main stream media!

Last week Custom Choice Cereal shared a video from the Today Show on the gluten-free diet. It mostly covered celebrities and had some inaccuracies but hopefully also drew some attention to celiac disease and the reasons why some people have to go on a gluten-free diet.

In Saturday’s “Living Well” segment of NBC Chicago, we are “straightened out a little” by Dr. Mary Ann Malloy. You can watch the entire video below, but this is hands down the best mainstream media coverage of celiac disease I’ve seen so far. Here are just a few of the highlights:

  • Celiac disease described as a greatly under-diagnosed condition
  • Great definition of celiac disease (autoimmune reaction damaging of small intestines)
  • Explains what happens to a celiac consuming gluten: damage of small intestines, preventing absorption of nutrients from food
  • Gives common symptoms, including long-term implications such as cancer
  • Explains how diagnosis works through blood test AND biopsy
  • Highlights that treatment is simple: a complete gluten-free diet!
  • Stresses the importance of constant education on celiac disease, i.e. working with a dietitian and reading labels
  • Clearly distinguishes between gluten intolerance and celiac disease!

Dr. Malloy also points out that the University of Chicago’s Celiac Disease Center offers free blood screening for celiac on October 9th. Registration for the free test starts today through the Celiac Disease Center’s website or by calling 773-702-7593.

Is there any crucial information that you would add to the video?